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University of Illinois at Urbana-Champaign

Business Analytics

University of Illinois at Urbana-Champaign via Coursera Specialization

Overview

Prepare for a new career with $100 off Coursera Plus
Gear up for jobs in high-demand fields: data analytics, digital marketing, and more.
Our world has become increasingly digital, and business leaders need to make sense of the enormous amount of available data today. In order to make key strategic business decisions and leverage data as a competitive advantage, it is critical to understand how to draw key insights from this data. The Business Analytics specialization is targeted towards aspiring managers, senior managers, and business executives who wish to have a well-rounded knowledge of business analytics that integrates the areas of data science, analytics and business decision making. The courses in this Specialization will focus on strategy, methods, tools, and applications that are widely used in business. Topics covered include: Data strategy at firms Reliable ways to collect, analyze, and visualize data–and utilize data in organizational decision making Understanding data modeling and predictive analytics at a high-level Learning basic methods of business analytics by working with data sets and tools such as Power BI, Alteryx, and RStudio Learning to make informed business decisions via analytics across key functional areas in business such as finance, marketing, retail & supply chain management, and social media to enhance profitability and competitiveness.

Syllabus

Course 1: Introduction to Business Analytics with R
- Offered by University of Illinois at Urbana-Champaign. Nearly every aspect of business is affected by data analytics. For businesses to ... Enroll for free.

Course 2: Introduction to Business Analytics: Communicating with Data
- Offered by University of Illinois at Urbana-Champaign. This course introduces students to the science of business analytics while casting a ... Enroll for free.

Course 3: Tools for Exploratory Data Analysis in Business
- Offered by University of Illinois at Urbana-Champaign. This course introduces several tools for processing business data to obtain ... Enroll for free.

Course 4: Machine Learning Algorithms with R in Business Analytics
- Offered by University of Illinois at Urbana-Champaign. One of the most exciting aspects of business analytics is finding patterns in the ... Enroll for free.

Course 5: Applying Data Analytics in Marketing
- Offered by University of Illinois at Urbana-Champaign. This course introduces students to marketing analytics through a wide range of ... Enroll for free.

Course 6: Applying Data Analytics in Accounting
- Offered by University of Illinois at Urbana-Champaign. This course explores business analytic applications in accounting. First, it presents ... Enroll for free.

Courses

Taught by

Ashish Khandelwal, Jessen Hobson, Joseph T. Yun, Kevin Hartman, Ronald Guymon and Unnati Narang

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