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Coventry University

How to Become an Entrepreneur: From Design Thinking to SWOT Analysis

Coventry University via FutureLearn ExpertTrack

Overview

Find out how innovation and entrepreneurship affect society and global business

Gain expert knowledge in developing and evaluating your own business opportunity in a range of entrepreneurial environments.

Syllabus

Courses under this program:
Course 1: Uncovering Your Entrepreneurial Potential
-Explore what makes a good entrepreneur and how applying an entrepreneurial approach can create economic and social value.

Course 2: Creativity and Innovation: Their Role in Becoming an Entrepreneur
-Adopt a creative mindset in order to develop your business idea and overcome resistance to innovation.

Course 3: Implementing Your Business Ideas: From Risk Identification to SWOT Analysis
-Do you have a new business idea or opportunity? Learn how to assess the viability of your idea to help make it a reality.

Course 4: Success and Failure in Entrepreneurship: Discover the Key to Business Success
-Investigate why businesses succeed or fail in a range of entrepreneurial contexts.

Course 5: Green Innovation and Business Ethics: The Future of Entrepreneurship
-Learn how to foster an entrepreneurial culture in business and take a critical view of innovation and entrepreneurship in society.

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