This course provides an introduction and overview of strategic technology and innovation management. This involves revisiting some of the foundational concepts and debates in strategic technology management and examining key strategic decisions at the heart of technology and innovation strategy:
- Ensuring Adaptation (Why?): What opportunities and threats must a firm respond to ensure its survival and remain competitive?
- Allocating Resources (Where?): Where should a firm allocate its resources?
- Timing Entry (When?): When should a firm allocate resources?
- Designing Processes (How?): How can a firm optimize its innovation processes?
- Engaging Partners (With whom?): How can a firm establish and maintain a powerful ecosystem?
- Capturing Value (So what?): How can a firm protect its core technologies and capture value?