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中级商务汉语(入职与营销篇)

Peking University via Coursera

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  • Provider Coursera
  • Subject Foreign Language
  • Cost Free Online Course (Audit)
  • Session Upcoming
  • Language Chinese
  • Certificate Paid Certificate Available
  • Effort 4-6 hours a week
  • Start Date
  • Duration 7 weeks long
  • Learn more about MOOCs

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Overview

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本课程是针对具有一定汉语水平的外国学习者的中级商务汉语课程。课程共分为两篇六课,共需六周时间。“两篇”是根据学习内容的不同分为的公司入职篇和市场营销篇。其中公司入职篇包括:招聘广告、应聘面试、入职第一天;产品营销篇包括产品介绍、市场营销、售后服务。
本课程的学习目标有三:一是进一步提高以汉语作为第二语言的学习者在汉语听、说、读这三个方面的技能;二是学习并掌握常用的商务汉语词汇及句式表达;三是了解中国特有的商务礼仪和商务文化。
就具体学习的课程而言,在本课程结束后,学习者可以基本看懂招聘广告的主要信息,在公司的面试中与面试官进行基本的交流,并能与中国同事进行日常工作上的会话;可以对产品进行简要的介绍和说明,并在市场营销和售后服务环节与客户进行基本的交流。
学生者需要具有汉语的中级水平,最好已掌握800-1000个汉语基本词语。
本课程的学习环节包括:观看教学视频,每周5个,时长平均在15分钟左右;完成与当天的教学视频相关的练习题;完成每周的测试和同伴互评。

Taught by

蔡云凌

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