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Coursera

How to Build an Entrepreneurial AI Strategy

Starweaver via Coursera

Overview

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In today’s fast-paced digital era, Artificial Intelligence (AI) is no longer optional—it’s the key to driving growth, sparking innovation, and staying ahead of the competition. Whether you’re an entrepreneur, SME owner, or professional leader, this course, “How to Build an Entrepreneurial AI Strategy,” empowers you to unlock AI’s full potential and apply it in ways that matter to your business. In this course, you’ll learn practical, step-by-step strategies to harness AI for business growth—no technical background required! Discover AI opportunities, leverage cost-effective tools like ChatGPT and AI agents, and craft winning strategies with ready-to-use templates. You’ll also master scaling AI initiatives and gain inspiration from real-world case studies. By the end, you’ll have a fully developed, actionable AI strategy tailored to your business needs. This course is designed for entrepreneurs, small and medium-sized business (SME) owners, and business professionals looking to integrate AI into their operations. It’s also ideal for innovation leads and project managers focusing on emerging technologies who want to leverage AI-driven strategies to drive growth and efficiency. No prior experience with AI or analytics tools is required—just basic computer skills and a curiosity to explore AI’s potential. This course breaks down complex concepts into simple, actionable steps, making it accessible to learners from all backgrounds. By the end of this course, learners will be able to identify AI opportunities within their business, design cost-effective AI strategies, and implement affordable tools to enhance decision-making and efficiency. They will also develop the skills to scale AI solutions effectively while overcoming common challenges and constraints.

Syllabus

  • How to Build an Entrepreneurial AI Strategy
    • In this course, you’ll explore how to build an effective AI strategy tailored to entrepreneurial success. You’ll learn to identify AI opportunities, leverage cost-effective tools, and develop practical strategies to integrate AI into business operations. Through hands-on experience and real-world case studies, you’ll gain the skills to pilot AI initiatives, overcome challenges, and scale AI solutions for long-term growth.

Taught by

Starweaver Instructor Team and Karlis Zars

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