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  • Provider Coursera
  • Cost Paid Course
  • Session Upcoming
  • Language English
  • Certificate Paid Certificate Available
  • Effort 6 hours a week
  • Start Date
  • Duration 4 weeks long
  • Learn more about MOOCs

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Overview

In the final project for the Sales Operations/Management Specialization, learners will be asked to apply the knowledge they have obtained by performing a critical analysis of a real-world business. Learners are to select a business that has a sales function/operation. The learners are to identify the manager responsible for the sales function (typically called a Sales Manager) and interview this person on the sales management practices at this firm.

Syllabus

Overall Sales Function & Reporting Structure

Recruitment and Training

Territories and Compensation

Evaluation

Taught by

Emily C. Tanner, Ph.D., Suzanne C. Bal and Michael F. Walsh, Ph.D.

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