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CreativeLive

Selling Your Creative Ideas

via CreativeLive

Overview

Ideas are the natural realm of creative people, but sometimes the toughest part is selling a new concept to the world at large. How do you convince potential supporters to get behind your idea? Learn to recognize the importance of community and audience–Your idea has an audience, it has potential. In Selling Your Creative Ideas, with Stacey Williams-Ng, you’ll learn to find and connect to the right audience that can help make your dream project a reality, and get paid for it.

In this class, you’ll learn.

  • Networking Strategies
  • Matching your Ideas to the Right People
  • Researching Potential Supporters
  • Going from Idea to Project to Profit
  • How to Define Success

Stacey Williams-Ng, the mastermind behind Black Cat Alley, an outdoor art gallery, will take you through the entire process of getting paid to create your art project.

In Selling Your Creative Ideas, Stacey will help all creatives get organized, and package their ideas to make them appealing to potential supporters. 

Syllabus

  • Class Introduction
  • What is your idea?
  • Why Is This Idea A Good One?
  • Where Did This Idea Come From?
  • Who Will Benefit From Your Idea?
  • Who Would Support Your Idea?
  • Profile Your Audience
  • Create A Killer Elevator Pitch
  • Authenticity Is Everything
  • Branding 101
  • From Idea To Plan
  • Action Planning
  • Points of Leverage
  • Documenting Your Work
  • Ownership

Taught by

Stacey Williams-Ng

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