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Online Course

Enterprise Selling

Smith School of Business via edX

(1)
Found in Sales Courses

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Overview

Selling is one of the most crucial and oldest professions and it is an extremely marketable skill for most consulting, management and executive positions. In fact, for many careers in business, the starting point is sales. In this course you will get the chance to learn how to "sell" to senior executives in enterprises .

Do you think;
You could sell a $1,000,000 services deal to a team of experienced executives at a multinational corporation?
You could close an annual software contract for $50,000 to the founding team of a fast moving startup?
You can convince a C-level executive to make a purchase decision and choose your business
You have the communication skills that will enable you to sell your ideas, services, products, and most importantly yourself!

Over the duration of this course, enterprise selling, you will have opportunity to learn sales concepts like the sales cycle, buying process, and managing enterprise customers through a variety of lectures, case studies, and video role play analysis. There will be an opportunity to see the sales process in action, taking potential customers and converting them into enterprise accounts, enabling you to practice your skills to become a sales leader.

Taught by

Jim Hamilton

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Anonymous
Anonymous completed this course.
The first half of the course covered very basic knowledge, like the different roles of sales staff. It would have benefited tremendously from covering how to actually source potential customers.

The second half of the course showed demo videos of good and bad sales presentations. This was very useful to see what a solid process looks like when engaging with a potential customer.
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