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Indian Institute of Management Bangalore

DO Your Venture: Entrepreneurship For Everyone

Indian Institute of Management Bangalore via edX


This hands-on, action oriented business and management course will introduce you to a systematic, scientific and an easy process of testing your ideas and opportunities you envision.

You will learn the “DO your Venture” ideology, which will teach you common paths entrepreneurs take when launching their own venture. You will also learn the tools and techniques for generating ideas and then test your ideas in the field and gather feedback.


Week 1: Introduction to DO Your Venture

You will learn about Do Philosophy, myths of entrepreneurship, equifinality, and types of entrepreneurs

Week 2: Opportunities and Idea Generation

You will be introduced to multiple toolkits for Idea Generation, Antecedents Of Opportunities and Jobs To Be Done Framework

Week 3: Idea Validation and Evaluation

Introduction to importance of Idea Evaluation and also tips from entrepreneurs and mentors on Idea Validation

Week 4: Lean Canvas

You will learn about traditional Business Plan versus Lean Canvas model and how to use effectively use Lean Canvas to document your venture progress.

Week 5: Effectuation

Introduction to effectuation and how effectuation principle helps in entrepreneurial intent and action

Taught by

Suresh Bhagavatula



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