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Trailhead

Extend Your Data Capabilities with Datorama

Salesforce via Trailhead

Overview

Make the most of your data with additional features and tools in Datorama.
  • Discover how to automatically act on your data using actions and action rules in Datorama.
  • Improve your marketing performance with data-driven insights.
  • Take media planning and execution to the next level with Datorama tools.

Syllabus

  • Activation Center in Datorama: Quick Look
    • Use the Activation Center
  • Einstein Marketing Insights in Datorama: Quick Look
    • Use Einstein Marketing Insights
  • Media Planning in Datorama
    • Get to Know the Media Planning Process
    • Create a Budget Allocation Plan
    • Explore the Media Planning Center
    • Pace and Optimize Your Campaign Execution
    • View the Pacing Status of Active IOs

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