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Digital Skills: Digital Marketing

Accenture via FutureLearn

0 Reviews 171 students interested
  • Provider FutureLearn
  • Subject Marketing
  • Cost Free Online Course (Audit)
  • Session Finished
  • Language English
  • Certificate Paid Certificate Available
  • Effort 2 hours a week
  • Start Date
  • Duration 2 weeks long
  • Learn more about MOOCs

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Overview

Learn to use digital marketing to grow your career or business

Digital marketing can be a crucial tool to grow a business. On this marketing course you will explore what digital marketing is, why it is important, and look at some digital marketing strategies including display advertising, pay per click advertising, search engine optimisation and email marketing. Finally, we will discuss the importance of balancing and integrating different digital marketing strategies and how companies target customers.

This marketing course is for anyone with an interest in digital marketing who is seeking to develop their entrepreneurial skills, preparing to enter the workplace or looking to change careers. You don’t need any prior experience or qualifications.

Interested in growing your digital skills more widely? Discover more Digital Skills courses from Accenture.

Taught by

Conor M

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