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Online Course

Green Business Strategy

The Hong Kong University of Science and Technology via Coursera

(16)
259
  • Provider Coursera
  • Cost Free Online Course (Audit)
  • Session Upcoming
  • Language English
  • Certificate Paid Certificate Available
  • Effort 2-3 hours a week
  • Duration 4 weeks long
  • Learn more about MOOCs

Taken this course? Share your experience with other students. Write review

Overview

Course Overview: https://youtu.be/g-pt2Q4UhT4

The global environment will continue to degrade until there are significant changes in business practices. In this course, we look at how some firms are responding positively to environmental concerns with new strategies.

We look at 'best practices' of companies across countries and industries from different perspectives. We introduce a very helpful framework to structure your thinking about environment and business strategy. We explore why current destructive business practices are so 'sticky' and resistant to change.

You don’t have to be an environmentalist or a tree-hugger to benefit from this course.

Businesses should respond to change, environment is one of these changes. If you have an interest in the environment and some understanding of business strategy then this course should be useful to you.

Syllabus

Why Be “Green”?
-In this module we look at the problem of business and environment through various lenses. What does it mean for a firm to be “green”? Why would a firm decide to go green and pursue environmental activities? Why is a social license to operate important for green business?

How to be green: Environmental Strategy
-This short module is very important. The first video in this module asks the question does it pay to be green? If it were that simple then all firms would be green. Which is why we need to consider under what circumstances an environmental strategy can be successful. In the second video we introduce a very useful framework for environmental strategies.

Case studies in environmental strategy
-In this module we give examples of businesses that will help you understand more about how the environmental strategy framework works in practice. This will help you identify the most appropriate environmental strategy for a business.

Looking Back and looking ahead in green business
-This is a very unique module and one I find motivating. It takes you back in time to understand how we ended up in an age where business and environment are in conflict. Here we find the origins of the institutions that hold us back from finding solutions.

Taught by

Paul Forster

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Reviews for Coursera's Green Business Strategy Based on 16 reviews

  • 5 stars 19%
  • 4 stars 69%
  • 3 stars 13%
  • 2 star 0%
  • 1 star 0%

Did you take this course? Share your experience with other students.

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  • 1
Anonymous
Anonymous completed this course.
I like the course that it gives really thorough explanation of how the whole system works from history to problem to the solutions with case studies. I appreciate that the Prof gives us the resources to learn more about what other firms are doing and how we can incorporate this in work. However, I am really disappointed with the online quiz as it never tells you the correct answers even if you passed it so that I can never know what mistakes I have made. I just try the answers one by one for the sake of passing but cannot really understand why my original answer to wrong. I hope something can be done with it so that the online learning experience can more satisfactory.
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Anonymous
Anonymous completed this course.
This course is quite underwhelming as the first three weeks are very basic and dispensable. The last week is very interesting but the related quiz is misleading at best. Some questions aren't written in proper English and some of the answers accepted as right contradict the lectures given: that's a course that needs a professional eye for a rebuild!
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Anonymous
Anonymous is taking this course right now.
The course has great content and I like the delivery bu the professor however, the quizzes are unnecessarily frustrating; the language is particularly tricky and the multiple choice options don't always match the material.
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Anonymous
Anonymous completed this course.
The course is a very important part of our businesses and Industrial activities affects our environment, I enjoyed the course and would give 4 stars for content. There were some spelling and grammatical errors that’s need reviewing, and lastly the quizzes were sometimes confusing, feels like the study text contradicts the answers.
Was this review helpful to you? Yes
Anonymous
Anonymous completed this course.
Hey,

Firstly, thank you very much for the opportunity to follow freely the course.

It taught me a lot on the basics of green business strategies and I can already say that I see the world differently now.

More than the content's quality, this is the first online course I have been able to take and it has set the bar very high, after having followed and completed other courses on the same platform or other sites.

Thank you professor for making this course fascinating.

Was this review helpful to you? Yes
Anonymous
Anonymous completed this course.
I took this course as a first step to figuring out how I could further specialise myself in environment. I appreciated the different theories and definition mentioned in this course which are easily to grasp. I am looking forward to learning more about how to set up a green business or help a corporation transition towards a more green approach of its business.
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Anonymous
Anonymous completed this course.
Interesting class as it exposes you to key concepts in the Green Business. I was disappointed with the last week on the course, as it didn't seem to be relevant to the overall subject matter.

Finally, the quiz was a waste of time. Didn't give concrete feedbacks and some answers seem to be confusing at best. The quiz for week 4 especially should be reviewed.
Was this review helpful to you? Yes
Anonymous
Anonymous completed this course.
Really interesting topics and materials. This will help you to understang the actual situation and the options that are posible to executed.

It's interesting because not always the firms comprimised with the solutions or to help to make a change, this course bring different ideas that can help and is not about what the countries as government can do.
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Anonymous
Anonymous completed this course.
The course was presented in a professional manner, everything was simplified and illustrated clearly.

The content also was very good, the main reason I gave it 4 not 5 that it wasn't as deep as I expected so, I hope there will be another course will cover more information.

And, thank you after all.
Was this review helpful to you? Yes
Anonymous
Anonymous completed this course.
Very interesting (and close to unbiased) approach to the case of why, under certain conditions, taking a green strategy can be profitable and what types of green strategies exist. I would have loved to get more business cases but otherwise fantastic course.
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Anonymous
Anonymous completed this course.
A comprehensive introduction to the thinking of business and the strategies that allow us to run a green business. It also talks about some history of why we have the businesses nowadays which helps us to make changes.
Was this review helpful to you? Yes
Lenah S
Lenah completed this course, spending 3 hours a week on it and found the course difficulty to be medium.
I have really enjoyed learning this course content. It helped me a lot to understand better about green business, how firms work and now I have insights of what I can do to give back to the world commmunity.
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Anonymous
Anonymous is taking this course right now.
The content has been presented in a great way with relevant examples, interesting facts and good use of diagrams and charts. The videos are an absolute delight to watch,however the quizzes are a bit tricky.
Was this review helpful to you? Yes
Anonymous
Anonymous completed this course.
Interesting course that provides insight into why businesses are as they are now, how to develop realistic green business strategies and the possible future of green businesses.
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Bilal A
Bilal is taking this course right now.
Good course , includes critical thinking and shows new and old prespective about Businesses and environment and how Businesses is Environment and Environment is Business
Was this review helpful to you? Yes
Anonymous
Anonymous completed this course.
The topic, teacher and content are amazing! I recommend anyone interested in/ curious about business and/ or the environment to take it!
Was this review helpful to you? Yes
  • 1

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