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LinkedIn Learning

Become a Product Manager

via LinkedIn Learning

Overview

Product managers have many responsibilities: product strategy, development, and design, as well as product launch and retirement. They work with stakeholders from UX, engineering, and marketing to sales and management. Build the foundation you need to hit the ground running as a new product manager.
  • Learn the roles and responsibilities of a product manager.
  • Develop and execute on a product strategy and roadmap.
  • Discover product innovation techniques.

Syllabus

  • Course 1: Product Management First Steps
    • Explore the role and responsibilities of a product manager. Learn what product management is, what a product manager does, and how to manage the product life cycle.
  • Course 2: Becoming a Product Manager: A Complete Guide
    • Learn what it takes to excel as a product manager. Get acquainted with the tools and techniques you need to successfully coordinate all aspects of product development.
  • Course 3: Product Management: Building a Product Strategy
    • Learn how to develop an effective product strategy. Walk through a step-by-step process for creating a smart, thoughtful strategy and how to build support for it.
  • Course 4: Product Management: Building a Product Roadmap
    • Learn how to build a product roadmap to prioritize products and features and align stakeholders in your organization.
  • Course 5: Product Management: Customer Development
    • Learn how to leverage the customer development process to quickly and cheaply find out what your customers really need—and, in turn, design products that they'll love.
  • Course 6: Product Innovation for Product Managers
    • Learn how to approach each stage in product innovation, from identifying problems to launching and scaling. Explore strategies and tools that help create innovative products.
  • Course 7: Product Management: Launching Your Product
    • Learn how to launch your product into the marketplace the right way. Discover strategies, tools, and resources to make your product a success from day one.
  • Course 8: Technology for Product Managers
    • Learn the key technology terms and trends that will affect your work as a product manager, and your ability to communicate with engineers, UX designers, and others on your team.

Taught by

Doug Winnie, Evan Kimbrell, Eldad Persky, Eldad Persky, Jay Clouse, Karen Holst Tudhope, Karen Holst Tudhope and Cole Mercer

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