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LinkedIn Learning

Business Development Foundations

via LinkedIn Learning

Overview

Explore the role and goals of business development, and learn how to launch, scale, and manage a business development team, as well as how to excel as an individual contributor.

Syllabus

Introduction
  • Welcome
1. Overview of Business Development: What Is It?
  • How to define business development
  • The purpose of business development
  • How business development is unique from other functions
  • Variations in the business development role
2. Launching a BD Function in Your Organization
  • Learning when an organization needs business development
  • Understanding the skills and personality requirements for a business development role
  • Interviewing for a business development role
3. Management of Business Development Teams
  • Setting and understanding expectations
  • Measuring business development performance
  • The lifecycle of a business development relationship
4. Organizational Considerations
  • Options for organizing a business development team
  • How to manage internal demands on your time
  • Career opportunities beyond business development
  • Making business development relevant at the C-level
Conclusion
  • Next steps

Taught by

Robbie Kellman Baxter

Reviews

4.7 rating at LinkedIn Learning based on 1424 ratings

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