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LinkedIn Learning

Delivering Video to Facebook Live

via LinkedIn Learning

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Overview

Learn how to run a successful Facebook Live event and avoid technical hiccups. This course offers practical advice for organizing, producing, and running an event that works for you.

Syllabus

Introduction
  • Welcome and what you should know before starting this course
  • Suggested equipment and gear
1. An Introduction to Facebook Live
  • What is Facebook Live?
  • The benefits of Facebook Live
  • Facebook Live and personal pages
  • Facebook Live and business pages
2. The Different Ways to Go Live
  • Going live on demand
  • Scheduling a Facebook Live event
  • Using Business Manager to schedule a live video
  • Promoting the event in advance organically
  • Boosting an event in advance with sponsored posts
  • A checklist before going live
3. Using Facebook Live from a Phone or Tablet
  • Using the Facebook app on a mobile device
  • Improving the streaming quality of Facebook Live from a mobile device
  • Improving the video quality of Facebook Live from a mobile device
  • Improving the audio quality of Facebook Live from a mobile device
  • Interacting with your audience on a mobile device during a Facebook Live stream
  • An improved mobile experience with the DJI GO app
4. Using Facebook Live with a Web Browser and Computer
  • Setting up a computer for Facebook Live
  • The benefits of an external webcam for Facebook Live
  • Configuring a microphone for Facebook Live
  • Starting the live stream on a computer
  • Sharing your screen
  • Improving the desktop experience with Ecamm Live
5. An Advanced Desktop Workflow for Facebook Live
  • Connecting a professional camera to your computer
  • Connecting a professional microphone to your computer
  • Adding lighting to enhance Facebook Live
  • Configuring OBS (Open Broadcaster Studio)
  • Setting up scene files in OBS for an advanced Facebook Live stream
  • Recording a backup stream
6. A Professional Multicamera Facebook Live Setup
  • Using multiple cameras with Facebook Live
  • The Mevo cameras system and app
  • Configuring an advanced Facebook Live event with Livestream Studio
  • Adding remote guests to a Facebook Live event
  • Using graphics in an event
  • Directing the Facebook Live event
7. Strategies for After the Event
  • Recording a backup copy of the Facebook Live event with software
  • Recording a backup copy of the Facebook Live event with hardware
  • What happens to the stream afterwards
  • Reposting and resharing the recording of the Facebook Live event
Conclusion
  • Goodbye and suggested educational resources

Taught by

Richard Harrington

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