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LinkedIn Learning

Develop Your Sales Knowledge and Skills

via LinkedIn Learning

Overview

Learn the key skills necessary in today's selling environment—from negotiation to telling great stories and selling with authenticity. Recognize that selling is a partnership. Develop your sales skills, people skills, and ability to create emotional engagement and earn the trust of others.
  • Learn how you can be a trusted partner in the sales process.
  • Identify negotiation and closing strategies that suit you.
  • Develop and hone your interpersonal, or "soft," skills.

Syllabus

  • Course 1: Sales Foundations
    • Find out what makes salespeople effective, and learn specific strategies for prospecting and product positioning and developing a sales process.
  • Course 2: Selling with Authenticity
    • Be proud to work in sales. Learn how to bring authenticity, curiosity, and your true self to your career in sales.
  • Course 3: Asking Great Sales Questions
    • Learn how to ask sales questions that lead to high-quality interactions with customers and clients.
  • Course 4: Selling with Stories, Part 2: Stories Great Sales People Tell
    • Learn how to leverage storytelling throughout the sales process. Learn the 25 most essential types of sales stories to earn buyer trust and make the sale.
  • Course 5: Sales: Handling Objections
    • Learn how to confidently handle objections that can crop up throughout the sales process. Discover how to ask the right questions and deal with buyers who are resistant to change.
  • Course 6: Sales Negotiation
    • Best-selling author and sales coach Lisa Earle McLeod explains what makes sales negotiations different and how to negotiate deals that stick.
  • Course 7: Sales: Closing Strategies
    • Develop an effective closing strategy. Get tips to recognize buying signals and close more sales.
  • Course 8: Following Up after a Sales Meeting
    • Stop your sales deals from going cold. Learn practical strategies for successfully following up with prospects after a sales meeting.
  • Course 9: Networking for Sales Professionals
    • Networking is critical for your sales career. Learn how to improve your networking skills, and maintain and leverage your relationships to close more deals.
  • Course 10: Soft Skills for Sales Professionals
    • Learn how to build your soft sales skills to better connect with—and ultimately sell to—your customers.

Taught by

Jeff Bloomfield, Lisa Earle McLeod, Jeff Bloomfield, Paul Smith, Dean Karrel, Lisa Earle McLeod, Dean Karrel, Steven Benson, Robbie Kellman Baxter and Meridith Elliott Powell

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