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LinkedIn Learning

Entrepreneurship Foundations

via LinkedIn Learning

Overview

Learn the foundations of entrepreneurship and assess your potential to become a business owner.

Syllabus

Introduction
  • Time to start your startup
1. What Is Your Why?
  • Are you ready to become a business owner?
  • Pre-launch: What to know
  • Startup challenges
2. So You're Saying There's a Chance...
  • Start with a side hustle
  • Name your startup
3. Money Talks
  • Startup financing models
  • Bootstrapping
  • Taking venture capital
  • Seed funding
4. Find Your Team of Superheroes
  • Startup mentors and advisors
  • Growth hacking: Friends and family
  • Cofounders and team members
5. Marketing 101
  • Find your superfans
  • Product partnerships
  • Marketing strategy
  • Pivot your plan
  • Personal branding and public relations
  • Social media management: Do I need it?
6. Scale Your Business
  • Startup traction and scaling
  • Grow the business
7. Self-Management
  • Self-motivation and goal-setting
  • Work/life balance
  • Business coaches
8. Launch Your Business
  • Launch your startup

Taught by

Kim Kaupe

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