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LinkedIn Learning

Getting to Yes: Advice for Female Founders on How to Get Funded

via LinkedIn Learning


Looking to raise money for your new venture? Learn what female entrepreneurs need to know to combat misconceptions and convince investors of their company's value.


  • Introduction to Tracy Chadwell
1. The Female Funding Gap
  • The gender divide is real
  • Misconceptions about female-founded companies
  • What women founders need to know
2. Founder Introspection
  • Ask yourself: What is the market opportunity?
  • What do you need to raise money?
  • The path to seeking dollars
  • Finding the right investor
3. How to Ask: Three Nos to a Yes!
  • Removing fear from the ask
  • Know your audience
  • Know yourself: Creating a value resume
  • No doesn’t mean no forever
4. Tools that Get You to Yes!
  • LinkedIn: A valuable funding tool
  • Crunchbase for you
  • Spreadsheets as a tool
5. What Investors Look For
  • Building your story: Your value proposition
  • Metrics of success and stages of funding
  • Balance for passion versus listening
6. Telling Your Story
  • Elements and order of a strong deck
  • Your executive summary
7. Financials That Get You to Yes
  • Creating financial projections
  • Showing financial viability in the deck
  • Detailed financials—yes!
8. The Due Diligence Process
  • Steps after gaining interest
9. Get Started
  • Execute and share your ideas

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