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LinkedIn Learning

Introduction to Graphic Design: Concepts

via LinkedIn Learning


Learn core design skills in color, typography, and layout. Find out how to integrate these key skills into your workflow.


  • Introducing graphic design
  • What is graphic design?
  • Keeping a notebook
1. The Creative Process
  • The creative process
  • The creative brief
  • Research
  • Ideation
  • Production
  • Challenge: Brief yourself
2. Typography
  • The language of type
  • Type anatomy
  • Basic type classifications
  • Type measurement
  • Challenge: Poster
3. Color
  • Color components
  • Color harmonies
  • Colour associations
  • Color as information
  • Digital and print colors
  • Process and spot colors
  • Challenge: Map
4. Images and Illustration
  • Images and illustration
  • Composing and cropping images
5. Layout and Composition
  • Form and space
  • Principles of layout
  • Building a layout
  • Using grids
  • Challenge: Layout
  • Creativity tips
  • The companion courses

Taught by

Tony Harmer


4.7 rating at LinkedIn Learning based on 1911 ratings

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