Jeff Dyer on Innovation

Explore this thought leader's insights on developing the key skills that lead to innovative capabilities, and learn how to apply those skills to accomplish repeated innovation.

Innovators are often creative people. But to take a clever idea and actually make it a marketable product requires a bit more than mere invention. In this course, join thought leader and innovation expert Jeff Dyer as he shares his insights on developing the key skills that lead to innovative capabilities, and explains how to apply those skills to accomplish repeated innovation. Jeff discusses behaviors and techniques that can help you generate creative ideas, as well as a method for bringing your ideas to the marketplace.

Introduction

• Welcome

1. The Innovator's DNA: How to Generate Creative Ideas

• The innovator's DNA framework
• Association
• Questioning
• Observing
• Networking
• Experimenting
• iDNA summary: What's your profile?
• The Innovator's DNA Assessment

2. The Innovator's Method: How to Turn Creative Ideas into Innovations

• Introduction to the innovator's method
• Nail the problem
• Nail the solution
• Nail the business model
• Being a leader of innovation: From chief decision maker to chief experimenter

Conclusion

• Next steps