Learn Something New: 250 Most Popular Courses For June

Class Central is learner-supported. When you buy through links on our site, we may earn an affiliate commission.

LinkedIn Learning

Lead Generation: Social Media

via LinkedIn Learning

Go to class Write review

Overview

Coursera Plus Annual Sale:
All Certificates & Courses 50% Off!
Grab it
Dramatically increase lead volume and quality without increasing your budget. Get practical strategies for identifying your true audience and crafting effective social media ads.

Syllabus

Introduction
  • Online lead generation made easy
1. What You’re Selling and Why
  • Identify the product or service to sell
  • How to determine the best way to sell your product or service
  • The hidden in plain sight secret to making ads profitable
2. Identify the Audience
  • Identifying who's most likely to buy
  • How to pay the least when advertising
  • How to get attention in today's competitive business climate
  • How to communicate effectively in an ad
3. How to Attract Attention
  • What to say in your video ad to get people to buy
  • How to turn a boring message into straight fire
  • How to get people to take action
4. Videos That Generate Leads
  • How to make a professional video ad with no budget
  • Is advertising actually risky?

Taught by

Billy Gene Shaw

Reviews

4.7 rating at LinkedIn Learning based on 740 ratings

Start your review of Lead Generation: Social Media

Go to class

Never Stop Learning.

Get personalized course recommendations, track subjects and courses with reminders, and more.

Sign up for free
Someone learning on their laptop while sitting on the floor.