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Translating Your Military Skills to Civilian Workplace

via LinkedIn Learning


Learn how to transition your military experience into a fulfilling civilian career.

Marketing and branding expert Lida Citroën has been serving the transitioning veteran community for many years, presenting workshops and seminars at conferences, events, and job fairs; counseling hundreds of veterans personally, and writing a monthly column for In this course, Lida offers a clear, compassionate, and compelling guide to help those in the military understand the civilian hiring manager, build a unique personal brand, understand rules of the corporate and professional marketplace, and leverage powerful strategies for using social media, image, and body language to make themselves relevant to employers.


  • Welcome
1. The Transition: Myths and Reality
  • Navigating the fear and fog
  • Understanding the civilian hiring manager
  • The resume and cover letter
2. Your Personal Brand
  • Understanding your current brand
  • What is your desired brand?
  • Gathering feedback
  • Thinking about your target audiences
3. Self-Marketing Your Brand
  • Networking and your elevator pitch
  • Social networking online
  • Your image
  • Body language
  • Next steps

Taught by

Lida Citroën

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