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LinkedIn Learning

User Experience for Web Design

via LinkedIn Learning

Overview

Prepare for a new career with $100 off Coursera Plus
Gear up for jobs in high-demand fields: data analytics, digital marketing, and more.
Get tips on building a website that makes every visitor feel like your content was designed just for them.

Syllabus

Introduction
  • Building a site for your visitors
1. What Makes a Good Web User Experience?
  • Define your visitors
  • Focus on information
  • Why people leave sites
  • Simple design
  • Consistent design
  • Standard design
2. Creating Good Content
  • Your content determines your design
  • How people read on the web
  • Writing for information exchange
  • Formatting for information exchange
3. Using Media to Help Tell Your Story
  • Using graphics for explanation, not decoration
  • Using different types of media
  • Adding interactive content
4. Balancing Adverts and Content
  • Ad revenue without selling out
  • Where to display ads
5. Navigation
  • Content has a structure
  • Choosing menu placement
  • Mobile menus
  • Reviewing some menu myths
  • Working with site maps
  • Adding search to your site
  • Understanding links
  • Using Fitts' Law
6. Site Layout
  • People can begin from any page on your site
  • Providing a good information scent
  • Creating progressive navigation
  • Arranging detailed content
7. Homepage
  • Using your homepage as a site summary
  • The five-second test
8. Category and Landing Pages
  • Showing people what you've got
  • Make comparisons easy
  • Creating landing pages from ad campaigns
9. Detail and Product Pages
  • Giving visitors the facts
  • Using images to set context
  • Showing the price for products
  • Have a call to action
  • About Us: A special detail page
10. Forms
  • Ask for information in context
  • Making forms as painless as possible
  • Creating form fields
  • Handling errors gracefully
11. Good Design Practice
  • Simple, consistent, and standard design
  • Considering your users
  • Continuing your UX journey

Taught by

Chris Nodder

Reviews

4.8 rating at LinkedIn Learning based on 154 ratings

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