Managerial Economics and Business Analysis Capstone

The capstone project involves an in-depth analysis of an actual business situation in which you will examine the global economic environment of a business. The final project will be a business plan that uses statistical tools and economic theory to create a comprehensive analysis of the microeconomic and macroeconomic environment in which the focal company operates.

This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu.

• Managerial Economics and Business Analysis Capstone Introduction
• You will get an introduction to the Capstone project and your instructor.
• Milestone 1: Selecting Company/Product and Identifying Geographic Expansion Opportunities
• Your objective in this milestone is to identify a company and product that you would like to work with for this project.
• Milestone 2: Macroeconomic Analysis
• Your objective in this milestone is to conduct a brief macroeconomic analysis of the target country.
• Milestone 3: Microeconomic Analysis
• Your objective in this milestone is to categorize the market for your product in the selected country.
• Milestone 4: Final Report
• You have an opportunity in this milestone to get peer feedback on your analysis prior to final submission.