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Howard Schultz Leading A Values Based Business

via MasterClass


Business Leadership

Former Starbucks CEO Howard Schultz rose from a childhood in public housing to leading a company that revolutionized the way the world drinks coffee. With no formal business education, he relied on his values while growing a 13-store chain into a global brand with more than 250,000 employees. In his 90-minute video series, Howard shares what he’s learned about business leadership and being an entrepreneur.


Class Trailer
1. Jump In
2. Values and Profits Are Not Enemies
3. Be Curious
4. Don't Pioneer. Disrupt.
5. Focus and Get in the Mud
6. Find the Right Investors
7. Coffee Break
8. Overinvest in Culture
9. Hire a Values-Based Team
10. Don't Manage. Lead.
11. Cannibalize Yourself
12. Real Leadership: What Do You Do in Crisis?
13. Onward

Taught by

Howard Schultz

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