Explore strategic innovation models and develop a strategic change program using different tools, including Ansoff, Balanced scorecard and the Balogun and Hope-Hailey model for strategic change. You’ll also write a business plan.
What you’ll learn
In this stackable short course (microcredential), you’ll:
- investigate a range of generic business strategies utilised by organisations in order to achieve a sustainable position in the market
- apply strategic analysis tools to identify change drivers in an organisational context
- propose a specific type of change plan that would benefit an organisation’s position in the market.
Job outcomes
- apply strategic innovation models to assess the need for change.
- evaluate frameworks for strategic innovation.
- plan a change management program using tools such as Ansoff and balanced scorecard to obtain stakeholder funding and support.
- create a business plan as a strategic change management and communication tool to validate and ensure organisational fit.
How you’re assessed
Your assessment task requires you to formulate a plan for a strategic change program (2500 words). It is designed to develop your capability to select from alternative models and to apply these to a specific change program, innovation or strategic initiative.
Co-designed with industry
This industry-led stackable short course is co-designed with the International Centre for Transformational Entrepreneurship, Coventry University; Cathryn Nolan, Senior Knowledge Lawyer at Hall & Willcox; and Mark Cameron, CEO of W3. Digital. Together, we’ve designed a course where you’ll gain skills that you can apply immediately in your workplace.
Stackable or standalone
This microcredential can be completed to receive a standalone credential or stacked together with related stackable microcredentials to build towards a full postgraduate Deakin degree later.
