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Practical Guide to Navigating Professional Relationships

Salesforce via Coursera


This is Course 5 in the Salesforce Sales Development Representative Professional Certificate. In order to successfully complete the course, please ensure you have taken Course 1: Groundwork for Success in Sales Development, Course 2: Foundations for Interviewing with Confidence, 3: Conversational Selling Playbook for SDRs, and 4: Boosting Productivity through the Tech Stack.

In this course, you’ll develop ‘power’ skills that are often overlooked but can actually determine success in your role. As tech industry professionals, we often get trained on how to do the technical work but not on how to give and receive feedback, communicate effectively, present ourselves professionally, and manage relationships. These human-centered skills make all the difference when you are being considered for a promotion within your company or applying for an exciting role at another company. By taking this course, you’ll gain foundational knowledge and skills to crush it as a top-performing SDR and beyond.

By the end of the course, you will be able to:

- Build an empathetic approach to communication that highlights your professional demeanor
- Produce a message with confidence and clarity in order to achieve results
- Develop a clear understanding for implementing specific written communication styles in varying scenarios
- Cultivate an understanding of diverse opinions and multiple perspectives in the workplace
- Compose a three-month plan to implement feedback, optimize learning, and successfully ramp up your career

To be successful in this course, you should have:

- An ability to communicate in verbal and written form in a way that is accessible and understandable by a general audience (you don’t need to be formal or refined)
- Baseline computer literacy (you must be able to use a word processor, web search, and email)
- Familiarity with social media, including LinkedIn
- Ability and willingness to learn new technology tools
- Motivation to grow personally and professionally
- Hunger for feedback and coaching
- Successfully completed the previous courses in this training


  • Prioritize Professional and Empathetic Communication
    • Create the personal brand of a top performer and learn how to communicate effectively with managers, teammates, and customers.
  • Speak With Confidence and Clarity
    • Develop concrete strategies for mastering the conversational approach and delivering your message with skill.
  • Empathize and Challenge in Written Communication
    • Learn best practices for effective business communication, including habits to support actionability, clarity, concision, and follow-through.
  • Hone Your Cultural Competency Skills in the Workplace
    • Deepen your professional relationships skills by learning to communicate across differences, tap into multiple points of view, and cultivate diversity and cultural competency.
  • Accelerate Learning in the First 30-60-90 Days of Work
    • Set yourself up for success as an SDR by learning what to expect in the first three months on the job.

Taught by

Trailhead and Eric Bryan

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