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Role of Content Course with Eric Enge

via Semrush Academy

Overview

Learn how to improve and enrich your SEO strategy by creating useful content that feeds users’ needs. Explore how links can improve your website’s visibility and increase conversion rate with top SEO expert Eric Enge.

Learn how to implement great content in your SEO strategy to get killer results in this series of video lessons.

Whether you’re a marketing team leader, a content expert or an SEO-addicted specialist, if you’re seeking to improve your SEO strategy and implement great content and links to gain online visibility, take this course to get precious insights on the role of content in SEO.
Features:

  • Exclusive video lessons with digital marketing expert Eric Enge
  • Learn the basics of SEO content in just 1 hour
  • The course is 100% free. Save your money for your future market research activities.

Syllabus

  • Role of Content Course with Eric Enge:
    • The basics of SEO content
    • What is E-A-T and how important is it?
    • Why content is important for SEO
    • How users' needs impact content depth
    • The basics of links and PageRank
    • The evolution of SEO ranking factors
    • Backlink analysis
    • Link relevance
    • The power of informational content
    • Content hubs vs. blogs

Taught by

Semrush Academy

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