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Skillshare

Content Marketing: Build a High-Converting Landing Page For Your Sales Funnel

via Skillshare

Overview

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Learn how to build a high-converting landing page for your sales funnel using a simple copy formula with CEO & Founder of Digital Matchbox, Liz Azyan. 

Landing pages are so important for a company’s sustained growth, but building effective ones that save time and money can take practice. With the right tools, creating high converting landing-pages does not need to be a daunting task. Join Liz as she shares her tips and tricks, such as her copy formula, for building high-converting landing pages every time!

Together with Liz, you will learn: 

  • The different types of landing pages
  • The elements of a high-converting landing page 
  • The tools you can use to facilitate this process 
  • The simple formula to use so you can create great copy for conversion 

Whether you’re on the marketing team or sales team at your company, this class will provide you with the formula to save time and money while building high-converting landing pages. 

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Liz’s class is designed for in-house marketers, but all students are welcome to participate and enjoy.

Syllabus

  • Introduction
  • Learning Landing Page Types
  • Building Your Landing Pages
  • Using the Right Tools
  • Practicing the Copy Formula
  • Final Thoughts

Taught by

Liz Azyan

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