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Skillshare

Playing and Designing with Typography for Brands

via Skillshare

Overview

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Great typography design separates amateur designers from the pros.

Learn how to wield fonts and use them to get the right results on any creative design project. 

We will explore the dynamic interplay of type and branding, learning my methods of choosing fonts, customising them and using them in a website, brand or digital design.

Learn this:

✨ Mastering Typography in Branding: Learn to select and manipulate fonts that resonate with brand identities, crafting visuals that communicate effectively.

✨ Choosing and pairing fonts: My process of selecting the right fonts for a project

✨ Glyphs and Font Systems: Apply Design principles and how to use typography creatively

✨ Customising Logotypes Develop skills in creating visually stunning typographic compositions, using advanced digital design tools and methods.

✨ Client Examples: I’ll show how I customised fonts for real clients.

✨ Jeremy’s Type Cheatcodes: Learn my cheat codes to work faster.

Syllabus

  • Introduction
  • Inspiration and Finding Fonts
  • Choosing Fonts
  • Pairing Fonts
  • Customising fonts and logotypes
  • Typographic Systems
  • The Power of Glyphs
  • Composition and Layout
  • My Font Software System
  • Typography Musts
  • Thank you

Taught by

Jeremy Mura

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