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The Complete Facebook Ads and Facebook Marketing Course!

via Skillshare


If you want to be successful with Facebook ads and Facebook marketing, you will love this Skillshare course! You get principles and strategies that will work for you based on my experience building my Facebook page to more than 1 million likes and finding hundreds of clients for free using Facebook pages.

You can start this course with any level of experience on Facebook and go straight to learning the best of what I have found works today based on my experience being one of the very first users to sign up for Facebook in 2005 and using it nearly every day since then.

You can know nothing about Facebook ads and learn very quickly how to create successful ads, lower your cost per click, make recurring income each month, and get as many one million Facebook likes for $0.01 each!


  • Learn anything you want to about Facebook ads and marketing here!
  • What you can do to maximize the usefulness of this course.
  • Know what works to get your attention on Facebook and then do that
  • Share with the least resistance to the people that are most open to your message
  • Focus on Cost Per Action (CPA) completely and ignore other data
  • Assume you do not know anything and find what works in the data
  • The 80/20 principle in Facebook ads and marketing will set you free
  • What works for me to make money and grow my business on Facebook
  • See the $0.01 cost per like Facebook ads I am running right now and why I do it!
  • Start with Facebook groups. Here's why!
  • Best Facebook ads strategy for conversions, affiliate marketing, sales
  • What I have seen work best for local businesses on Facebook are page events.
  • What you can do to avoid your biggest failures with Facebook ads and marketing.
  • What I am doing with my own Facebook ads today June 27 2015.
  • How I make a page post with a YouTube video that I will use as an ad.
  • Facebook page post ad created quickly with remarketing.
  • Backdating a post and hiding from newsfeed to use as an ad.
  • Using the power editor to quickly make new ad sets for post engagement.
  • Using the power editor export and import to mass change ad sets.
  • How I make 50 ad sets in the power editor in 8 minutes.
  • Analyzing the data and pausing the bottom 50% of ad sets to improve performance.
  • The real work in Facebook ads is sorting through the data to find what works.
  • Using Facebook page post engagement ads to make a website conversion campaign.
  • Creating a new Facebook ad campaign in the power editor for conversions.s
  • How I am doing likes for my Facebook page July 7, 2015.
  • The Facebook ad I am using to promote my page is for building relationships.
  • Targeting settings for low cost likes and using reports to find what works.
  • Creating similar ads quickly for Facebook page likes split tested by ad set.
  • Using Facebook page insights to see where my fans are from and expanding targets
  • Making more USA ads targeted to friends in specific states and with interests.
  • Facebook ads system for getting great results simply through effort and testing.
  • Eliminating 20 percent of the worst Facebook ads campaigns for likes.
  • $0.00 Facebook post engagement ad formula based on what I am doing now.
  • How to add a Facebook conversion tracking pixel to my WordPress website.
  • How to make a Facebook page post engagement ad for $0.00 cost per click.
  • Using the power editor to quickly copy my ad campaign to target USA+ countries.
  • $0.01 Facebook post engagement in the USA, Canada, UK, and AU.
  • $0.00 Facebook page post global engagement optimization and report analysis.
  • Facebook ads May 2015 for low cost post engagement with a video ad.
  • How to make USA Facebook ads post engagement ad sets fast for the lowest cost.
  • How to find the lowest cost interests and demographics in the USA fast.
  • 9,000+ impressions expected for $2 per day Facebook ad budget in the USA!
  • $0.00 Per Post Engagement with USA Facebook Ads May 2015.
  • Review of low cost ads for one video and plan to create ads for all videos.
  • Creating multiple video post ads in one ad set for split testing one conversion.
  • Creating Facebook page post video ad campaigns split tested on a landing page.
  • Starting your Facebook page
  • Get to know your Facebook pages interface
  • Creating awesome posts
  • Understanding the complete user experience
  • URL shortening with a custom bitly: how and why to do it!
  • Facebook Business Manager Setup Step by Step instructions.
  • Facebook ads business manager introduction
  • Facebook business manager reviewed.
  • Building a promoted post for a free offer full tutorial.
  • Using the ads manager to make similar ads for a boosted post clicks.
  • Power editor post clicks to website ad sets.
  • First edits and analysis of FREE post engagement and website click ads
  • Creating a paid offer post on my Facebook page in the January 2015 interface.
  • Ads manager post creation and scaling for paid offers.
  • Scaling Post Website Clicks with a Power Editor Campaign.
  • First edits and analysis of PAID post engagement and website click ads
  • Power Editor Overview + Conversion Post Creation in the December 2014 interface.
  • Power Edit Fast Campaign Creation for Conversions
  • Power Editor Global Conversion Ads Fast from December 2014.
  • Second wave of ad sets created quickly after analysis.
  • Analyzing power editor campaigns for conversions.
  • Successful Facebook Ads Campaign Case Study with Analysis.
  • Overview of success strategies for Facebook for local businesses and audiences.
  • How to get people talking about your business locally on Facebook.
  • 3 mistakes to avoid when doing your Facebook page for a local audience.
  • Advertising locally on Facebook is challenging. Here is what might work for you.
  • How to do branding with page posts for a local business on Facebook.
  • The importance of finishing setting up your Facebook page and adding address.
  • Getting likes for your local business page with Facebook ads.
  • Reviews on your local page are nice but not something to get upset about.
  • Using data to create a custom targeting audience for low cost post engagement.
  • Analyzing my boosted post with Facebook reports.
  • Creating the next set of ads based on analysis for conversions
  • Introduction to Facebook retargeting and what you should know before you start.
  • Get Free Facebook Likes and Shares with CoPromote!
  • What to do when your Facebook ad gets "Not Approved" and how to get it approved!
  • Facebook Ads Account Disabled Solutions and discussion.
  • US Facebook ads stats and lowest cost clicks student question answered.
  • Get to know the ad manager
  • Conversion tracking on your website
  • The basic ad functions
  • Supplying images for your ads
  • Using interest targeting
  • Targeting countries for likes
  • 97)English Wealthy Country List for Facebook Ad Targeting
  • Squeeze page integration
  • Targeting countries for sales
  • Daily budget discussion
  • Trick for making many ad campaigns quickly

Taught by

Jerry Banfield

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