The Business Essentials for Managers Specialization will close for enrollment on 10/8/2019. If you are interested in earning a Specialization Certificate, please upgrade or apply for Financial Aid in each course of the specialization by 10/7/2019, if you have not already done so. After 10/8/2019 students will no longer have access to courses they have not paid for.
In order to earn a Specialization Certificate, you will need to complete all graded assignments, including peer reviews, by 10/8/2020. After that point, no new assignment submissions will be accepted for Certificate credit.
If you are a Coursera for Business learner, you can continue to use your sponsored credit. In order to earn a Course Certificate, you will need to complete all graded assignments, including peer reviews, by 4/5/2020. After that point, no new assignment submissions will be accepted for Certificate credit.
Are you looking for a deeper understanding of business strategy, from design through execution? Do you want to lead impactful operational changes in your organization and team? Do you need to respond strategically to global economic trends and industry disruption? This course will give you the confidence to make smarter business decisions and lead strategic change using time-tested processes and tools.
We’ll cover the fundamentals of designing and executing a business strategy, measuring results, managing operations and improving processes, and running successful projects that support your business goals.
When you complete this course, you’ll understand how to plan and implement a business strategy from start to finish, analyze both the external and internal context of your firm using established analytical frameworks, identify sources of competitive advantage, align functional strategies with corporate strategies, analyze and improve manufacturing and service processes, design and lead successful projects that support your organizational strategy, and use time-tested tools such as process flow diagrams, queuing theory, and Gantt charts to ultimately close your project effectively.
Fundamentals of Business Strategy
Nancy Lea Hyer, Mumin Kurtulus, Brian McCann and M. Eric Johnson