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IGNOU

TS-2: Tourism Development Products Operations And Case Studies

IGNOU via Swayam

Overview

Since tourism studies consist of a variety of themes contributed by different disciplines like history, sociology, anthropology ,economics, management, marketing, Geography, environmental sciences, agriculture etc. It is logical to accept contributions from each and every disciplines and our attempt is to synthesise all within the ambit of tourism studies. The present course provides you with an understanding of the tourists and hosts in the beginning and switch over to a discussion on the role of the guides and escorts in tourism industry. This is followed by two different kinds of case studies, like, products and operations and promotional skills. At the end TS-2 course has included a few experiences of professional bodies involved directly or indirectly with tourism industry for long.

Syllabus

TS-2:- Tourism Development Products, Operations and Case Studies

WEEK 1

Block-1:- Understanding Tourists and Hosts

Unit:-1 Profiling Foreign Tourists

Unit:-2 Domestic Tourists: Profile

WEEK 2

Unit:-3 Guest- Host Relationship

Unit:-4 Sociology, Anthropology and Tourism

WEEK 3

Block-2:- Guides and Escorts

Unit:-5 Discovering a town: Guide and the city tour

Unit:-6 Describing a monument: The Taj Mahal

WEEK 4

Unit:-7 The Mountain Guide: Sherpa

Unit:-8 Journey Through a Museum

Unit:-9 Visiting National Park: A Guide’s Perception

WEEK 5

Block-3:- Tourist Sites: Products and Operations-1

Unit:-10 Dance and music: The Khajuraho festival

WEEK 6

Unit:-11 The Business City: Bombay

Unit:-12 Cuisines, Customs, Festivals and Fairs

WEEK 7

Block-4:- Tourist Sites: Products and Operations-2

Unit:-13 Adventure and Sports

Unit:-14 Beach and island resorts: Kovalam and Lakshadweep

WEEK 8

Unit:-15 Hill Station of India

Unit:-16 Wildlife: Jim Corbett and Gir National Parks

WEEK 9

Block-5:- Tourism Sites: Products and Operations-3

Unit:-17 Pilgrimage

Unit:- 18 Festivals

WEEK 10

Unit:-19 Ethnic Tourism

Unit:-20 Crafts and Folk Art

WEEK 11

Block - 6:- Promotional Skills Case Studies-1

Unit:- 21 Festivals of India: A cultural construction abroad

Unit:- 22 India fest

Unit:-23 Kalinga-Bali Yatra

WEEK 12

Unit:- 24 Palace on wheels

Block:-7 Promotional Skills: Case Studies-2

Unit:- 25 PATA: A study of travel Mart

WEEK 13

Unit:-26 Marketing overseas: Govt. of India

WEEK 14

Unit:-27 State Government Tourism Promotional Plans: A Case study of Maharashtra

WEEK 15

Block:-8 Learning From Others

Unit: - 28 SITA

Unit: - 29 Air- India

WEEK 16

Unit: - 30 Highway Services: Haryana Tourism

Unit: - 31 The Heritage Hotels

Taught by

Dr. Arvind K Dubey & Dr. Paramita Suklabaidya

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