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Tecnológico de Monterrey

Innovation & Entrepreneurship

Tecnológico de Monterrey via edX MicroMasters


In a highly interconnected, fast-moving world, business and innovation cycles have been shrinking like never before. Companies’ life has decreased to less than a third in the last 30 years. Democratization of innovation has opened limitless possibilities for many people, companies and regions around the world. Entrepreneurs, innovators and startups, in particular, have taken advantage of the opportunities that digital transformation is currently taking place.

This MicroMasters program consisting of 6 online courses is dedicated to understanding:

  • Strategy, key concepts and tools that entrepreneurs require to create value and scale their business projects or new venture.
  • Methodologies for solving problems and innovative solutions that require research, persistence and determination.
  • Business models and how to start a new entrepreneurial project or build a growth company; how to build, manage and maintain corporate venture capital and a corporate entrepreneurship mechanism for innovation; and the specific tools and models to create synergy in the family business and develop a transgenerational entrepreneurial spirit.

This program is focused on innovation and entrepreneurship for startups, corporations and family businesses. Moreover, gives sources of innovation and best practices that can be applied on marketing strategies helping to open up to new markets.


Courses under this program:
Course 1: Leadership in the family business

Learn the dynamics of family businesses, in order to apply the skills, tools and instruments that involve leading and orchestrating a successfully family business.

Course 2: Fundamentals of Entrepreneurship in the Family Business

Learn best practices, entrepreneurship and innovation models and how to take advantage of the strengths of the family business in order to achieve success. During this course you will carry out a transgenerational entrepreneurship project.

Course 3: Entrepreneurial Mindset

Learn how innovative entrepreneurship and how startups can generate value in the business world.

Course 4: Design and innovation of business model

Business models are an important tool when starting a new business or building a growth company. Business model analysis provides us with a simple and effective framework for evaluating new opportunities.

Course 5: Organizational innovation and creativity

Business world faces challenges and opportunities that require innovative approaches and a new set of skills. This online course offers you methodologies for innovation and problem resolution.

Course 6: Corporate Entrepreneurship

In this online course, you will learn to identify concepts of corporate entrepreneurship. In addition, this course will present an introduction to entrepreneurial culture oriented to the development of the organization.


Taught by

José Ernesto Amorós Espinosa, Fernando Moya Dávila, David Salvador Xotlanihua González, Fernando Sandoval Arzaga, Luis Antonio Marquez-Heine and Juan Pablo Murra Lascurain


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