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Advanced Copywriting Strategies for Online Sales

via Udemy


The step-by-step system for turning online leads into buyers with advanced copywriting techniques

What you'll learn:
  • Improve conversion rate of online product sales
  • Write copy that builds trust and engages customers

Advanced Copywriting Strategies for Online Profits

The step-by-step framework for turning online leads into buyers with advanced copywriting techniques

Who is this for:

Coaches, information product creators and internet entrepreneurs that are looking for a follow-along system to increase sales of product or service

What's inside:

  • Copywriting law: "Pill in the meat" (How re-positioning can fix this problem)
  • "Interpretive vs Definitive Language" The most common, overlooked copywriting mistake
  • A simple "tweak" in communication to increase product sales
  • Selling without being salesy - The "Copy n' Paste" strategy
  • Step-by-step to helping customers "realize" why they need your product
  • Incorrect use of "Features vs Benefits" - Why most novices screw this up
  • How to double the value of products in the customer's eyes through product description
  • "Airplane Assembly" - How to never run in to writer's block when writing copy
  • The "no-brainer purchase" sales offer examples
  • The "Hollywood Method" to entertain, motivate and profit
  • The use of the "Obligation" factor for getting customers to sell themselves
  • Tony Robbins' Method of influence
  • Walk-through and tear down of 2 "cold-leads-converting" sales letters
  • The 1 prerequisite for writing mind-reading, trust building sales copy
  • Warning: The dark side of copywriting
  • Examples of ethical and effective use of the "Scare Tactic"
  • "Emotional trigger-words" archive for "spicing" up your copy
  • BONUS - The fill-in-the-blank minimalism sales letter template for info-products
  • BONUS - Top 10 Udemy course copywriting mistakes

And much more!

Who this is NOT for:

  • Brand consultants that are looking to create brand awareness for clients
  • Commercial advertisers working for AD firms

What this system is NOT:

  • Marketing 101 theories (AIDA, Maslow's etc.)
  • Directions or benefits on becoming a copywriter
  • Copywriting "best-practices" for novices
  • Directions on becoming a freelance writer

Taught by

Brian Yang

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