Can Immersive Art Save Planet Earth?

This one-hour conference talk from SXSW delves into the potential of immersive art experiences, installations, and creative activations to engage new audiences in critical conversations about climate change and sustainability. Discover how art as a storytelling medium can inspire everyday people to not only understand the planet's greatest environmental challenges but also participate in developing solutions. The session features insights from representatives of Age of Union, Re:wild (a global conservation leader and Age of Union partner), and multidisciplinary artists who share their perspectives on using creative expression to drive environmental awareness and action.