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YouTube

Meeting Sports Fans' Expectations With Data

Web Summit via YouTube

Overview

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Explore how data analysis revolutionizes sports and meets fans' expectations in this 19-minute Web Summit talk. Dive into SportRadar's approach as the official data provider for major leagues like NFL, NHL, and NBA. Learn about capturing fan attention, sifting through noise, and utilizing advanced techniques. Discover innovative formats such as Avalanche, Box Scores, and Player Cards. Examine real-world examples from the NFL and understand the importance of snackable and immersive content. Gain insights into the brand perspective and the future of sports data analysis.

Syllabus

Intro
How do we capture the attention of fans
Sifting through all the noise
Using advanced techniques
Avalanche
Box Scores
Player Cards
NFL Example
Snackable Format
Immersive Format
Brand Perspective
Conclusion

Taught by

Web Summit

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