Google Tag Manager Quick Start Tutorial - Setup and Implementation

Master Google Tag Manager fundamentals in this 13-minute tutorial video that walks through creating an account, installing container code, and configuring tags for Google Analytics 4 integration. Follow along with step-by-step instructions for setting up GTM as a management layer between your website and marketing platforms, complete with installation guidance for WordPress, Shopify, and other common platforms. Explore essential topics including account creation, container setup, website implementation, Google Analytics configuration, preview testing, and container publishing. Access additional resources for platform-specific installations, consent management, and automatic event tracking, then test your knowledge with an optional quiz. Perfect for digital marketers and website owners seeking to streamline their tag management processes and take control of their website's tracking capabilities.