Providing a Personalized Experience at Scale - System Architecture and Performance Optimization

Learn how to deliver personalized experiences at scale through this 40-minute conference talk from BBC's engineering team. Explore key aspects of cloud application tuning, data model optimization, and performance testing strategies. Dive into real-world challenges and solutions including system bottlenecks, circuit breakers, retry mechanisms, batch APIs, and web server configurations. Discover practical approaches to autoscaling policies, client timeouts, and data fetch optimization while managing high-profile events. Gain insights into system integration, privacy considerations, and stakeholder management in the context of serving millions of users. Master the implementation of user activity services, token validation, load balancing, and tooling required for large-scale personalization systems.