Marketing Analytics Courses and Certifications

Maximizing ROI through Marketing Analytics: A Practical Guide for In-House Marketers

Aprenda a maximizar o ROI através de análises de marketing, focando em dados essenciais e ferramentas práticas para tomar decisões informadas e impulsionar o crescimento do negócio.

• Semrush Academy
• 1 hour 52 minutes
• On-Demand
• Free Certificate

Data Science for Marketing

Learn to leverage data science for effective marketing strategies, covering analytics, data mining, modeling, visualization, and key concepts like brand value and customer lifetime value.

• Study.com
• 10 hours 32 minutes
• On-Demand
• Paid Course

Digital Marketing Analytics

Master data-driven marketing decisions through analytics tools, A/B testing, and recommendation systems to optimize digital campaigns and leverage customer insights for actionable business strategies.

• Coursera
• 3 hours 51 minutes
• On-Demand
• Free Online Course (Audit)

Marketing Analytics Mastery: From Strategy to Application

1422 ratings at Udemy

Master the fundamentals of marketing analytics and start measuring the impact of your marketing efforts like a PRO!

• Udemy
• 19 hours 7 minutes
• On-Demand
• Paid Course

Marketing Foundations: Analytics

1237 ratings at LinkedIn Learning

Learn how web analytics can improve your marketing game.

• LinkedIn Learning
• 1 hour 3 minutes
• On-Demand
• Free Trial Available

Marketing Analytics: Presenting Digital Marketing Data

751 ratings at LinkedIn Learning

Learn how to design and present impactful, data-driven presentations that are targeted to your specific audience.

• LinkedIn Learning
• 1 hour
• On-Demand
• Free Trial Available

Data Driven Marketing A-Z: Improve Your Campaign Performance

520 ratings at Udemy

Guide to creating a Data Driven Marketing Campaign and using Campaign Analytics to drive stronger campaign preformance

• Udemy
• 3 hours 24 minutes
• On-Demand
• Paid Course

Agile Marketing Foundations

394 ratings at LinkedIn Learning

Learn about the key principles of agile marketing, and discover how to leverage this approach in your own organization.

• LinkedIn Learning
• 1 hour
• On-Demand
• Free Trial Available

Introduction to Attribution and Mix Modeling

187 ratings at LinkedIn Learning

Discover how to analyze marketing data with models. Learn about some of the most common attribution models, explore best practices for using different models, and more.

• LinkedIn Learning
• 1 hour 41 minutes
• On-Demand
• Free Trial Available

Marketing Foundations: Analytics

178 ratings at LinkedIn Learning

Learn how web analytics can improve your marketing game.

• LinkedIn Learning
• 1-2 hours
• On-Demand
• Free Trial Available

Applied Analytics (business application - non mathematical)

165 ratings at Udemy

Basics of Risk, Marketing, Collections, Operations & Fraud Analytics. Know the objective, techniques & Success stories

• Udemy
• 3-4 hours
• On-Demand
• Paid Course

Professional Diploma of Marketing Manager Business Partner

119 ratings at Udemy

Professional Diploma of Marketing Manager Business Partner by MTF Institute

• Udemy
• 1 hour 17 minutes
• On-Demand
• Paid Course

Introduction to Supermetrics for Data Automation

113 ratings at Udemy

Automate your reporting process and dashboards with Supermetrics for Data Studio, Excel and Google Sheets and BigQuery

• Udemy
• 1 hour 13 minutes
• On-Demand
• Paid Course

MMM Masterclass - Facebook Robyn Tutorial for Marketing

110 ratings at Udemy

Marketing Mix Modeling Analytics to supercharge your analysis in a cookie-less world

• Udemy
• 4 hours 8 minutes
• On-Demand
• Paid Course

Master Marketing Analytics with Python and Machine Learning

85 ratings at Udemy

Level up your marketing career with data analytics skills | Learn Python & ML to optimize your marketing campaigns

• Udemy
• 1 day 1 hour 25 minutes
• On-Demand
• Paid Course