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Introduction
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Classroom Contents
Social Media Marketing
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- 1 Introduction
- 2 What is Social Media Marketing
- 3 5 pillars of Social Media Marketing
- 4 Strategy
- 5 Planning and publishing
- 6 Monitoring
- 7 Analytics
- 8 Advertising
- 9 Social Media Marketing strategies
- 10 Create a personalized experience
- 11 Build a community for your audience
- 12 Employ brand advocates
- 13 Cross channel campaigns
- 14 Storytelling session
- 15 Employ chatbots
- 16 Summary
