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Online Course

Communications Boot Camp: Winning the Ed Reform Conversation (K-12 Policy)

Foundation for Excellence in Education via Canvas Network

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Overview

Win the Education Reform conversation by building media relations, targeted messaging, and social media skills through this self-paced course.

Syllabus

  • Module One: Introduction
  • Module Two: Identifying Your Audience, Micro-targeting Matters, Proven Messages, and Packaging the Message
  • Module Three: Delivering Effective Messages
  • Module Four: Harnessing the Power of the Digital and Social Media
  • Module Five: Conclusion and Review

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