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Produce a Fashion Show

via CreativeLive


Fashion shows are a great way to generate interest in your work and get in front of a buying audience. Get the why, when and how of putting one together in Produce a Fashion Show with Jay Calderin.

Jay is a veteran of the fashion industry and in this class, he’ll offer invaluable insights on producing a successful show. 
You’ll learn how to:
  • Develop a concept and build a team
  • Create a timeline and checklist
  • Manage all aspects of the show
  • Take advantage of the post-show buzz
You’ll get tips on everything from promotions to operations. Jay will also help you get press interested in your event and guide you through the crucial post-show follow-up process.

A well-produced fashion show can be a powerful tool for boosting your business, but they aren’t easy to pull off. Get the inside scoop on making yours great with Produce a Fashion Show with Jay Calderin.


  • Intro to Produce a Fashion Show
  • The Fashion Show: Why? When? How?
  • Pre-Show: Develop a Fashion Show Concept
  • Pre-Show: Build a Team
  • Pre-Show: Create a Timeline and Checklist
  • Day of Show: Backstage Strategy
  • Show: Working with Front of House
  • Show: Scheduling Run of Show
  • Show: Breaking Down the Event
  • Post-Show: Increasing Your Audience
  • Post-Show: PR for Fashion Shows
  • Post-Show: Dealing with Downtime

Taught by

Jay Calderin


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