The rise of online content marketing and brand journalism has ignited the demand for professionals who produce quality content that is accurate, informative, and generates readership. The University of Cape Town’s (UCT) Feature Journalism Professional Certificate program, equips you with the skills needed to research, write, and sell your features to a variety of publications. Guided by the award-winning journalist André Wiesner, you’ll refine and enhance your writing skills as you become a better journalist and build towards your writing career.
This highly practical online program explores the development of feature stories, research methods, and interview techniques, amongst other essential content elements such as language, structure, and editing methods. Navigate the legal aspects and ethical implications of journalism, and discover best practices for working with editors.
This professional certificate program is designed for anyone wanting to develop their professional writing by acquiring in-depth research and interviewing skills, as well as those hoping to improve their readers’ experience by refining their structuring and editing knowledge. This is valuable to anyone hoping to enter into the journalism industry, and existing writers who wish to further enhance their skill set and expand their expertise.
