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Building High Conversion Web Forms

Google via Udacity


Any meaningful experience on the web has a form. Whether it's a form made of text boxes, toggles, buttons, checkboxes, or touchable widgets, web developers need to be purposeful about forms to make users happy and increase conversions.

In this course, you'll learn best practices for modern forms as taught by Google's Ido Green and Udacity's Cameron Pittman. You'll practice your skills along the way with a few self-directed projects, including an e-commerce checkout and an event planner app!

As a special treat, you'll also watch a series of interviews with Luke Wroblewski, Google Product Director and author of Web Form Design, to get his take on interactions for the modern web.


  • Efficient Inputs Part 1
    • Introduction to the principles of useful forms with Ido Green.,How to research HTML5 input types.,How to build a datalist input.
  • Efficient Inputs Part 2
    • Exercise best practices for implementing input labels and types with many sample inputs.,How to validate user input with HTML5 attributes.,How to validate user input using JavaScript and the Constraint Validation API.
  • Fast Forms
    • Explore techniques for making forms faster and easier for users.,Practice empathy for your users in order to simplify and expedite forms.,Apply everything you've learned so far by designing and building an e-commerce checkout.
  • Touch Support
    • Explore best practices for responding to and designing user interactions on mobile.,Use touch events to build a mobile-ready touch slider.,Introduction to the final project - an event planner app!

Taught by

Ido Green and Cameron Pittman


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