Jaquet-Droz: The Mystery of 8

Explore the fascinating history and modern revival of Jaquet-Droz, a renowned watch company, in this 21-minute video. Delve into the brand's 18th-century origins, its acquisition by Swatch, and its efforts to recapture past glories in the booming Chinese market. Discover the significance of the number 8 and uncover surprising aspects of this watchmaker's journey. Learn about the company's exceptional mechanisms, use of minerals, and diverse product range, including the Grand Sugandha and Automata. Gain insights into watch case design and the numerous factors influencing Jaquet-Droz's success in both historical and contemporary contexts.