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3D Modeling for Advertising with Cinema 4D and OctaneRender

via Domestika


Learn how to create visually stunning compositions in 3D to highlight a product's features
  • Introduction
  • Get to Know Your Tools
  • Let's Model
  • The Final Touches
  • Final project
For advertisers, CGI and 3D modeling are often a cost-effective way to inject a visual wow factor into a campaign. By placing products in otherwise impossible settings, you can better highlight their features and convey their concept. Yonito Tanu is an expert at just that, having designed 3D advertising pieces for Pringles, Mahou, Red Bull, Absolut, and more.

In this course, learn the basics of 3D modeling. Discover shading, texturing, lighting, and rendering using Cinema 4D and OctaneRender. Finally, apply your knowledge to an advertising still life based on a unique theme proposed by Yonito.


  • Introduction
  • Influences
  • What Will We Do in This Course?
  • Intro to Cinema 4D 1
  • Intro to Cinema 4D 2
  • Basic 3D Modelling
  • Understanding OctaneRender 1
  • Understanding OctaneRender 2
  • Making a Fast Composition
  • Getting Inspired, Finding Concept and Sketching Your Idea
  • Starting With the Sketch
  • Organize the Project 1
  • Organize the Project 2
  • Modelling Objects 1
  • Modelling Objects 2
  • Modelling Objects 3
  • Modelling Objects 4
  • Modelling Objects 5
  • Modelling Objects 6
  • Modelling Objects 7
  • Modelling Objects 8
  • Render Setup and Lighting in Octane
  • Coloring the Models
  • Rendering and Photoshop for Post-production
  • Tips and Tricks
  • 3D Modeling for Advertising with Cinema 4D and OctaneRender

Taught by

Yonito Tanu


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