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Athlete 365

Business Start–Up: From Idea to Launch

Athlete 365 and George Washington University via Independent


The course will highlight how to develop your idea, source funding and bring it to market. Prof Neirotti will share personal insights from her own business ventures and of lessons learnt over 20 years in business. You will also hear from Olympians Kirsty Coventry and Lea Davison as they talk about their own businesses and how they have used their experience as athletes to make a positive impact in their respective communities.


  1. Getting Started
  2. Launching your idea
  3. Funding & Investing
  4. Enterprising Athletes

Taught by

Lisa Delpy Neirotti


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