Business Development: Strategic Planning

Introduction

• Grow your business through strategic planning

1. Understanding the Strategic Plan

• The value of a strong strategic plan
• The systems thinking strategic plan
• Designing the foundation for your strategic plan
• Building your strategic planning team

2. The Desired State of the Strategic Plan

• Understanding the desired state
• Developing your vision, mission, and purpose statement
• Designing your core values
• The future external environmental scan
• Setting strategic long-term goals

3. The Current State of Your Strategic Plan

• Determining your current state
• Creating your key strategic initiatives
• Using your SWOT to close the gap

4. Implementing Your Strategic Plan

• Executing your strategic plan
• Developing metrics and accountability
• Creating ownership of your strategic plan
• Keeping the strategic plan active

Conclusion

• Five pitfalls of biz dev strategic planning