Learn how to become a purpose-driven salesperson who builds relationships, creates value, and makes an impact (all while crushing your quota).
Overview
Syllabus
Introduction
- Sales is a noble profession
- Why sales is the lynchpin of organizations
- What is noble purpose?
- How noble purpose sellers beat quota sellers
- Why sales is a fast track to leadership
- How and why the sales environment has changed forever
- Marshall your energy for the first call
- Two critical and misunderstood elements of pre-call planning
- How to recover from a bad call
- Open a call without sounding scripted
- Ask strategic questions
- The death of the pitch deck
- Three kinds of obstacles
- How to work with your boss on sales
- How to write case studies that impress
- Talk with senior leaders inside and outside your company
- How to network without being obnoxious
Taught by
Lisa Earle McLeod
